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26

HIRE AND RENTAL NEWS • MAY 2016

The site includes ‘how to’ guides and

videos to help Kennards customers do a

great job safely. Account customers can

access their accounts and pay invoices

online.

According to the company, the new

website is the first of its kind in Australia

and allows customers to browse, select

and book all the tools for the job from

their computer, tablet or smart phone.

CEO of Kennards Hire, Liz Ward, said

delivering a convenient, anywhere,

anytime option for hiring was a key

Kennards online hire from computer, tablet or phone

Kennards Hire has developed and launched its new online hiring service where

customers can find equipment online, make a reservation online and check out online,

and then go pick it up at their local Kennards Hire branch.

motivator for producing the new and

innovative website.

“We know our customers can be time

poor and unexpected jobs can pop up on-

site last minute,” Liz said.

“To help customers we wanted to provide

an easy browse, order and pay online

service available 24/7."

Theo Triantafillides, General Manager

Sales and Marketing, said giving

Kennards Hire customers ease and

convenience was the main driver in the

creation of the new site.

“We spent months refining it to be

something that made sense and is easy

for the customer, as well as providing an

excellent self-service experience. The

website delivers on the Kennards Hire

brand promise, ‘Make Your Job Easy’.”

Widening the scope of their service,

the new website appeals to all levels of

Kennards Hire customers, from tradies

and commercial users to DIYers, weekend

warriors and everything in-between.

Visit www.kennards.com.au

In the February issue on p30 in the 'Half

a million of Haulotte equipment boosts

tax incentives' story, the last paragraph

incorrectly refers to the 'owners of

Duralift as Tony and Michael'.

This quote should have instead referred

to the Hon Tony Smith MP of Casey and

the Hon Michael Sukkar MP of Deakin.

Hire and Rental News apologies for any

confusion this error may have caused.

Correction

The commemoration of the American

Rental Association’s (ARA) 60th

anniversary and the continued optimism

for growth in the equipment rental

industry combined to create a successful

60th edition of The Rental Show in

Atlanta from 21-24 February at the

Georgia World Congress Center.

From its beginning at the first convention

and trade show during February 1957

with 100 attendees and eight exhibitors

in Omaha, Nebraska, The Rental Show

2016 brought together an increased

number of rental business attendees

for the seventh consecutive year – an

achievement last accomplished in the

1970s. Rental attendance was the highest

in 10 years.

The sold-out show floor had 665

exhibiting companies – including one

manufacturer, Clarke, that’s been at every

show since the first in Omaha – and

featured lively buying activity throughout

the three days the exhibit hall was open.

Attendees reached the show floor in

an upbeat mood following a full day of

crowded seminars and an engaging

keynote session.

The opening day of the trade show was

frenetic, which surprised exhibitors, and

the remaining two days provided more

positive buying activity.

“Everything moved along well. People

were very optimistic and energetic on

the show floor,” Christine Wehrman, ARA

CEO and Executive Vice President said.

“You could see how excited they are

about the year ahead. Attendees were

pleased with all the show offered and

to see everyone. They were upbeat,

expressing it’s very worthwhile to be at

the show. They enjoyed the events, were

pleased to see each other and embraced

what the exhibitors had to offer. It was

visibly energetic and very positive for the

industry. It bodes well for rental operators

in the coming year.”

Attendees noticed that upbeat attitude

as well. “I know I am biased after a few

great years, but I haven’t heard anything

but positivity and excitement from other

members and vendors. All you had to do

was stop and look around on the show

floor, everyone was smiling,” Josh Nickell

of Nickell Rental, Newnan, Ga said.

He said his company placed several

orders on the show’s first day, taking

care of business earlier than usual and

continuing to buy throughout the show.

“I’m really excited about some new

product categories we’ve discovered at

the show this year. They will make great

additions to the fleet and help us access

some niche markets.”

Erin Stubbs of Busylad Rent-All, Tupelo,

Miss., said the attitude of attendees was a

little better this year. “A lot of people were

buying on the first day. At almost every

booth we visited on the first day, we had

to wait in line to get an order written.”

For JLG Industries of McConnellsburg, Pa:

“We weren’t quite sure what to expect

coming into the show," according to Alan

B Loux, Vice President of Marketing.

“There’s been some doom and gloom

out there because of the energy markets,

but I can’t say that’s reflective of the

customers coming through The Rental

Show. The fundamentals of the industry

are there. Construction looks to be

positive for the next few years, so it

should be a good year and we saw that

sense of optimism here in Atlanta.”

For some exhibitors in the party/special

event segment, it was even better.

“It’s explosive,” Kenny Puff of Green

Monster Manufacturing, NY said.

“In 24 hours we sold more product than

we have in the past six months and it’s all

due to being at The Rental Show.”

Next year, The Rental Show returns to

Orlando, Fla, from 26 February to 1 March,

2017.

Visit: www.ARArental.org

Anniversary celebration, industry optimism drive success for

The Rental Show 2016

INDUSTRY NEWS