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6

HIRE AND RENTAL NEWS • NOVEMBER 2014

INDUSTRY NEWS

Billed as helping industry

to understand how the

equipment rental market will

change Asia’s construction

equipment landscape, the

second International Rental

Conference will take place in

Shanghai on 24 November,

2014, the day before the

Bauma China exhibition.

The conference is organised

by International Rental News

magazine and supported by

the Machinery Management

& Rental Division of the

China Construction Industry

Association (CCIA) and

Bauma China

Visit:

www.khl.com/irc

Second International

Rental Conference in

Shanghai

Prime Rentals, a large family

owned rental company in

Queensland, has opened

new premises in Roma and

Moranbah to complement its

established sites in Gladstone,

Mackay and Emerald.

The new locations are part

of Prime Rentals' strategy

to grow local support bases

across Central and Southern

Queensland; offering

customers equipment hire

solutions to meet requirements

New branches for Prime Rentals in Queensland

on their doorstep. Prime

recently committed to

the Emerald area with a

new purpose built facility

incorporating commercial

offices, modern workshop and

an equipment storage yard.

The opening of the two new

locations extends Prime

Rentals' commitment to

support local businesses and

industries with a large range

of equipment for hire or sale at

competitive rates.

“Industry sectors

such as mining,

construction,

oil and gas,

and industrial

maintenance

have increasing

equipment hire

requirements.

Prime Rentals

is ready and

established locally

to support this

growth by working directly

with customers to find cost

effective solutions,” Joe Austin,

General Manager, Prime

Rentals said.

The new premises at Roma

and Moranbah complement

Prime’s existing branches

which are situated strategically

to cover the Bowen Basin and

Surat Basin.

“The local operations will allow

Prime Rentals to mobilise fleet

and in the case of a breakdown

or emergency, offer 24/7 field

support,” Joe said.

All branches carry a range of

equipment including boom

lifts, scissor lifts, forklifts,

telescopic material handlers,

generators, compressors,

lighting towers, compaction,

excavators, skid steer loaders,

welders, pumps, industrial

tooling, shutdown tool stores

and more. Prime Rentals

has expanded its range

of equipment to suit the

developing customer base.

To keep 'ahead of the game'

Prime recently added LED

lighting towers, excavators and

150’ boom lifts to complement

its existing fleet.

Visit:

www.primerentals.com.au

Alfred Kärcher GmbH &

Co has appointed Markus

Haefeli as new Managing

Director for its Australian

operating subsidiary.

Markus Haefeli takes over

the position succeeding

Cameron Mole, who

resigned as Managing

Director of Kärcher

Australia.

Hartmut Jenner, Chief

Executive Officer

and Chairman of the

Management Board of

Kärcher, said: “We are

very pleased to welcome

Markus Haefeli to Kärcher.

Australia is an extremely

important market for

us and we believe he

is well qualified to help

strengthen our market

position.”

Markus brings more

than 13 years of general

management experience

to his new position.

Simultaneously, in a move

to further strengthen the

Kärcher business in New

Zealand, Mike Roberts has

been appointed Managing

Director of Kärcher New

Zealand. Mike has already

been responsible for the

operational business as

a Country Manager since

2010. He will assume

full responsibility for the

business of Kärcher in

New Zealand.

Hartmut said: “The

business of Kärcher in

New Zealand has grown

constantly over the

past years and has now

reached a level which

enables us to build up a

subsidiary which is more

independent and reacts

more quickly to market

needs than in the past.”

Visit:

www.karcher.com

Kärcher

gets new

Managing

Directors

Prime Rentals, a large family owned rental company

in Queensland, has opened new premises in Roma

and Moranbah

Nomination forms and entry criteria will be available

online in November at the HRIA Convention website:

www.hireandrental.com.au/whats-on/convention

The Best New Product award recognises

innovation, design and quality in newly

released equipment and services for

the hire industry.

Enter now

to be named

Best

New Product

2015