Hire and Rental News - August 2015

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32 ACCESS IN ACTION • AUGUST 2015
ACCESS in ACTION
Genie has appointed service support
leader, Access Service Australia (ASA), as
the exclusive distributor of its aluminum
lifting products in Western Australia and
New South Wales.
“The exclusive agreement is a win/
win for both companies as it allows us
to increase the footprint of our material
lifts in WA and NSW, while ASA now
offers an expanded range of services to
its customers,” Peter Stephens, Regional
Sales Manager, SA/WA, Terex Aerial Work
Platforms (AWP) said.
As part of the agreement, Access Service
Australia has the rights to distribute the
entire Genie AWP Super Series range and
Material Lifts, including the Genie Lift,
Load Lifter, Superlift Contractor, Superlift
Advantage and Super Hoist. Genie
Material Lifts, also known as duct lifts, are
ideal for lifting and placing small pallets
and bulky objects.
Contact: 07 3456 4444 or visit website:
Systems enhancements enable customers
to place an order directly through the
Genie online parts portal rather than
having to generate an order for stock and
parts by email, as was the case previously.
The enhancement makes ordering Genie
parts quicker and easier for customers and
as a sign of its take up, sales via the online
parts portal doubled in May.
Mark Shea, National Group Parts Manager,
Forcecorp, a leader in access equipment
hire solutions, said: “The Genie parts
portal is good because it delivers timely
information when we need it and has
delivered significant efficiencies in terms of
processing customer orders.”
Forcecorp, hire solutions group counts
firms operating in the mining, building and
construction sectors among its core client
base, is using the online portal extensively
The first Genie SX-180 boom lift to be
delivered to Australasia went to Auckland-
based rigging and welding company
Rich Rigging in June 2014 last year. It
was put to use in the construction of a
ship-to-shore crane for Lyttelton, Port of
Christchurch.
According to Rich Rigging owner and
operator Murray Rich, the project faced
major access and reach shortcomings prior
to the Genie SX-180 boom lift’s arrival.
This unit exceeded the maximum reach
of the smaller boom lift already on site by
some 10m, proving vital for completing
construction of the crane top section.
In the middle of last year, Perth-based
Access Group supplied three Genie SX-
180 boom lifts for utilisation at the Inpex
Ichthys LNG processing facility in Darwin,
one of the largest gas projects in the world.
On site, the boom lifts are being put to a
wide range of uses as construction of the
massive processing facility continues,
with one of their key applications being to
replace the use of crane-supported man
cages for work conducted at great heights.
Dean Rullo, General Manager and
Sales Director at Access Group, said:
“The feedback from our clients is the
Genie SX-180 boom lifts have been very
well received. We’ve been told they’re
increasing productivity on the site and
enabling costs savings.”
In December last year, Brisbane-based
Crane Access took delivery of a Genie SX-
180 boom, which according to Managing
Director Casey Law opened up new
market opportunities for the company.
“Previously, any calling we had for
equipment with a reach above 50m meant
using a truck mounted tower – now the
SX-180 boom has changed that, and unlike
truck mounted equipment, you don’t need
a separate operator so it’s significantly
cheaper to use,” Casey said.
Visit:
Genie SX–180 boom lift finds applications
The Genie SX–180 self-propelled boom lift, capable of telescoping to a working
height of 186ft (56.7m), has made a mark for itself and a real difference, in a number
of applications throughout Australasia since its 2014 release.
and was the first Genie customer to hit
10,000 and then 50,000 parts enquiries.
“The new initiative is fantastic because
now we can raise a purchase order directly
through the portal, receive the order
confirmation immediately, with the part
delivered the next day,” Mark Shea said.
In the past, Forcecorp ordered its parts
through the Genie parts facility in
Queensland.
“However if the issue arises in Darwin, for
example, we can use the portal to check
if a local facility has the appropriate part.
This can save time and freight expenses.
“The ability to buy directly via the Genie
online portal reduces any reason for us to
shop anywhere else for access equipment.”
Contact: 07 3456 4444 or visit website:
Online portal innovation enhances customer
parts ordering
Expanded aluminum
product distribution
As part of its commitment to providing industry-best
aftermarket support, Genie has unveiled a major
improvement to its online parts portal.
The first Genie SX-180 boom lift was put to use
in the construction of a ship-to-shore crane for
Lyttelton, Port of Christchurch